SandiferDarby567

What is Social Bookmarking?

Social bookmarking is a way that businesses can make themselves more accessible online. With social bookmarking, a website's visitors can add the site to their Yahoo! Favorites, or sites like Digg, Reddit, or Del.icio.us. Unlike regular bookmarks, this gives visitors a way to access their favorited sites from any computer or mobile device, not just the computer they used when favoriting the site. Many social networking platforms also display a user's favorited sites to their social contacts, making social bookmarking a good way to use your site's visitors to give your company's website more exposure.

Social Bookmarking Statistics

Sites like Digg and Reddit derive a lot of their content from social bookmarking of some form, whether it's from a “Digg” or “Reddit” button, or from regular users posting links to their favorite sites. Both of these sites see tens of thousands of unique Australian visitors every month- Reddit gets around 60k, while Digg gets over 100k. That means that there are tens of thousands of visitors that can come across your small business' website, all because of social bookmarking. When coupled with other marketing strategies, like search engine optimization, this allows you to draw a lot of new traffic to your company's website.

The Benefits of Social Bookmarking for Your Business

Social bookmarking is as easy as adding a clickable button to your company's site that allows visitors to bookmarking it to one of a long list of social bookmarking sites.When it comes to small, local Australian businesses like dentists, lawyers, and builders, more hits on your site means more customers coming through your doors. New customers are the lifeblood of any business, large or small, so adding buttons that allow your visitors to post your site's URL to places like Digg, Reddit, and Del.icio.us is a smart internet marketing strategy.