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2012 Employment market - Where the Tasks are, Where They Aren't and Other Employment Speculations


Measuring analytics, keywords and key phrases and locations of visitors to the organization website of KAS Placement, I've come across some trends regarding in which the worst locations for employment are, why this really is (or speculation regarding) and what cities and positions have near vanished due to the continuing poor economic conditions in our country and across the globe.

The Worst City for Finding a great Job:

Philadelphia - Bar none, this is actually the worst metro area for marketing and advertising jobs. This statement considers the amount of job seekers in sales, marketing and media relative to that of open, decently paying jobs in those disciplines. From every city in the United States, Philadelphia may be the 2nd most visited city to the website, however doesn't rank within the top 10 in number of open jobs. I would go as far to express that taking into account the ratio between open jobs in sales and marketing a wide open job seekers, Philadelphia is just as bad, if not worse than Miami, Phoenix, Las Vegas or other cities that fell most victim towards the housing crisis.

Unsurprisingly, Philadelphia and Miami have crime rates that make New York City and Los Angeles seem suburban.

The Hottest Industry Hiring Sales and Marketing Personnel:

Facebook Advertising and All Related - Often when a business is hot, the popularity has a pending bubble burst, but industries associated with Facebook Advertising and some social networking have not hit that point yet. They still escalate and make jobs although other industries lack active hiring for sales and marketing personnel. Although this industry may be the hottest, it's also probably the most only at get into for those travelling from outside the like a sales, marketing or media professional.

Job in Philadelphia

The Vanished Jobs in Marketing and advertising:

Pure Sales Management - When starting this agency nearly 7 years ago, there was a dramatically higher interest in sales management professionals whose job description ended up being to simply manage the present sales reps. The end goal within this positions was growing business for the company by improving the performance of the subordinates, rather than by new business acquisition themselves along with any people management responsibilities. However, due to budgetary cutbacks and lower incomes and revenues than nearly a decade ago, hiring companies are trying to make the most from their sales management professionals by adding new sales requirements, regardless of the number of sales professionals that the managers are responsible for. In the past couple of years, pure sales management roles have been hard to come by and those available pay less on commission compared to what they used to.

Gen. Marketing Jobs - The interest in intangible marketing professionals for example "branding experts" has greatly diminished. Many job seekers within the field have decided to go independent, because these kinds of marketing jobs seem to be first out and last in. The marketing people looking for work that hiring companies want nowadays understand how to formulate, program and design blogs, social networking outlets, seo, ppc as well as some web programming. Marketing went from creative to more analytical and continues this progression apace, as the economy remains in a continuously poor, dark state.

A Bright Spot in the Foreseeable Hiring Future:

By the past few months, our staffing agency has seen a lot of smaller, start-up companies looking for sales and marketing professionals round the U.S. - even in smaller cities such as Denver, Seattle and Oklahoma City. Some of this growth is a result of venture capital while other drivers include companies happening the offensive to try and grow market share inside the respective industry.