The Blue Cross Story: Unterschied zwischen den Versionen

Version vom 9. August 2012, 23:18 Uhr

The Blue Cross and Blue Shield Association is the biggest private well being insurance program in the United States (like Puerto Rico) and Canada. It is composed of 55 independent, locally operated Blue Cross and Blue Shield Plans that collectively supplied health care coverage to over 88 million men and women in 2003.

For its beginnings we need to go back to 1929 to a man namedJustin Ford Kimball when he became vice president of Baylor University in Dallas, Texas. He was an knowledgeable administrator, as he headed the College of Medicine, School of Nursing, College of Dentistry, and the university hospital.

Soon right after taking the job, he created a health plan that guaranteed teachers 21 days of hospital care for 50 cents amonth. The strategy soon spread to other employee groups in Dallas, and then similar plans began to crop up nation-wide.

Meanwhile, around the very same time that Kimball was making his plan, the Blue Shield idea was becoming well-known in the lumber and mining camps of the Pacific Northwest. Significant injuries and chronic used car warranty illness were common amongst these workers who were in quite hazardous and unsafe jobs.

Their employers saw the want to provide medical care for them and they arranged with physicians to spend them a monthly fee to take care of the medical requirements of the workers. These programs would later turn out to be what is known as the Blue Shield Plans.

As for the cross symbol, it was 1st utilised in a 1934 advertisement for the Hospital Service Association, which later became known as Blue Cross and Blue Shield of Minnesota.

Joseph Binder, a Viennese artist, was hired by Firm secretary E.A. van Steenwyk to create a poster that included a blue Greek cross. Van Steenwyk used the symbol to determine his company's health plans and then Blue Cross began to use it in other parts of the country.

In 1939, the American Hospital Association, which was based in Chicago, began to use the Blue Cross symbol to indicate that well being plans around the country met certain standards.

The AHA continued to use the symbol till 1960 when the Blue Cross Association was founded. The two organizations remained affiliated extended warranty until 1972.

The shield symbol was produced in Buffalo, New York by Carl Metzger in 1939 and the first official Blue Shield strategy was founded in California that same year. Carl Metzger was an early pioneer in the Blue movement and he wanted a design that would distinguish the new medical service plan.

It soon flourished as the number of Blue Shield hawaiian-tropical-flowers.com Plans kept on growing. In 1948 the symbol was informally adopted by nine plans known as the Related Medical Care Plan, which was later renamed the National Association of Blue Shield Plans.

Over the years, the Blue Cross and Blue Shield healthcare insurance concepts took hold. The Blue Cross Blue Shield Association was formed in 1982 by a merger of the Blue Cross Association and the National Association of Blue Shield Plans. When the Blue Cross and Blue Shield organizations merged, their brand symbols also merged and became 1 of the most familiar symbols in America.

To show you how big it has grow to be, in 2003, the Blue Cross and Blue Shield Association took in $182.7 billion in income. The evolution of managed wellness care in the United States is intimately linked to the designs of Blue Cross-Blue Shield.